 | English  | German |  |
 | RadioTV radio {adj} [attr.] [e.g. advertising, announcer, broadcast, orchestra] | 22 Rundfunk- [z. B. Werbung, Sprecher, Übertragung, Orchester] |  |
Nouns |
 | media {pl} [in communication and advertising, often treated as sg.] | 1247 Medien {pl} |  |
 | coverage [area reached by radio station or advertising medium] | 301 Reichweite {f} [von Sender, Werbeträger] |  |
 | market. promotion [advertising] | 42 Bewerbung {f} [+ Gen. oder von etw.] [eines Produkts] |  |
 | market. huckster [Am.] [publicity agent or advertising copywriter] | 35 Werbefritze {m} [ugs.] [leicht pej.] |  |
 | jobs market. huckster [Am.] [advertising copywriter] | 28 Werbetexter {m} |  |
 | advertiser [advertising publication] | 13 Anzeigenblatt {n} |  |
 | comm. market. stuffer [an advertising circular that is enclosed with other material and (usually) sent by mail] | 13 Stuffer {m} [kleiner Prospekt, der Postsendungen beigefügt wird] |  |
 | advertiser [advertising client] | 12 Werbekunde {m} [Inserent etc.] |  |
 | market. inflatables [inflatable advertising material] | 8 Inflatables {pl} [aufblasbare Werbemittel] |  |
 | theatre playbill [poster advertising a play, printed daily] | 7 Theaterzettel {m} |  |
 | market. print violator [in advertising] | Störer {m} [in der Werbung] |  |
2 Words |
 | comm. market. ad budget [coll.] [advertising budget] | Werbebudget {n} |  |
 | market. ad creep [short for: advertising creep] | [schleichend zunehmende Nutzung aller möglichen Flächen für Werbung] |  |
 | Internet market. ad preferences [coll.] [advertising preferences on social networks] | Werbepräferenzen {pl} [auf sozialen Netzwerken] |  |
 | comp. market. ad server [coll.] [advertising server] | Adserver {m} |  |
 | market. sports net advertising [advertising on tennis nets] | Netzwerbung {f} |  |
 | hist. market. Pillsbury Doughboy [advertising mascot] | Pillsbury-Teigmännchen {n} [Werbefigur] |  |
 | pole sign [advertising pylon] | Werbepylon {m} |  |
 | acad. publ. publication media {pl} [in communication and advertising, often treated as sg.] | Publikationsmedien {pl} |  |
 | film screen size [advertising screen, cinema screen] | Leinwandgröße {f} |  |
4 Words |
 | Silly stuff. It matters [hum.] [Br.] [advertising slogan] | Quatsch muss sein! [hum.] [Werbeslogan] |  |